Porfirio Ourivesaria
Visual Identity
Contributions
Visual Identity, Art Direction, Brand strategy
The Client
Renato Porfirio is a second generation goldsmith and jewellery designer from Brazil. Porfirio works with custom made jewellery and they only use responsibly sourced diamonds and gold.
The Solution
The visual identity is based on the new logo embracing the models and highlighting the eye and the jewellery. The oversized typeface became the trademark in Porfirio’s visual identity.
The Objective
The client wanted a timeless visual identity that would work in various media and that would have high quality feel to it.
